5 Jul 2012

Unusual Hovis Ghost Sign in New TV Commercial


This new TV commercial features a ghostsign at around 00:56.  It is unusual because it is advertising the farm as a supplier to Hovis, rather than the well know bakers being supplied by Hovis.  To what extent this is authentic I can’t say.  It seems unlikely that Hovis would have used this as a form of consumer advertising due to the low traffic volumes passing through the nation’s farms.  Does anyone have any thoughts as to why they may have commissioned signs such as this one?

See another Hovis commercial featuring a ghostsign and more posts about Hovis and their hand painted signs.

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